Pampeano make hand-made, argentine leather accessories. Their brief: to connect to their customers through a direct mail catalogue, a format which they had not used before. We took time with the client to understand the company background, heritage, and brand values. Our print team supported the project, recommending a format for the marketing catalogue that would be cost effective and within the client’s budget, yet still provide our design team with optimal space to showcase Pampeano’s products. Using the brand assets and imagery, we designed a luxe catalogue for Pampeano, with a balance between product listings, heritage information, and creatively spaced imagery. A quality 28 page, A5 catalogue was produced that showcased the quality leather products on offer. 20,000 copied were posted to customers on time and within budget.
